Marketing and Advertising Law in a Rapidly Changing Social/Digital Media Environment (OnDemand)
Originally held on Friday, May 15, 2020 | 9:00 am - 12:00 pm
Please Note: This program will consist of audio-only instruction by the faculty, along with a visual aid presentation.
Program Fee:
$69 for Members | $169 for Nonmembers
Members who are Recent Law Graduates, Newly Admitted Lawyers (admitted for the first time in any state or country 2018-2020), In-House/Corporate Counsel, Judges, or attorneys that practice within the Government, Academic or Not-for-Profit sectors attend this program for free.
CLE Credit:
New York: 3.5 Professional Practice
New Jersey: 3.5 General
California: 2.5 General
Pennsylvania: 2.5 General
Connecticut: Available to Licensed Attorneys
This program provides transitional/non-transitional credit to all attorneys
Description:
In this program, experts in the field will address the critical issues
that arise when offering games and other promotions relevant to today’s
marketplace.
Topics to be discussed include:
- Latest Developments on Sweepstakes Skill Contests & Simple and Complex Promotions on the Key Platform
- New Developments in Influencer Marketing and the FTC Endorsement Guides
- California and Other Privacy Challenges to Digital Marketing and Data Use
- Sports Marketing, Sponsorships, Olympics & Ambush Marketing Challenges
- Untangling Social Media and User Generated Content
- False Advertising Litigation & Class Actions
- Loyalty Programs
Click Here to View Program Agenda & Faculty
Program Chair:
Edward M. Kabak, Chief Legal Officer at Brand Activation Association, a division of The ANA
Sponsoring Association Committee:
Consumer Affairs, Darren A. Bowie, Chair