Marketing and Advertising Law 2025

 
Format: WEBINAR
 
Description:
The pace of companies adopting and using promotional and advertising tools and vehicles has greatly accelerated, including sweepstakes, skill contests, and social and digital marketing, embodying the most current forms of technological changes, such as Chatbot and AI. Social media laws applying to posting, tweeting, the growing labyrinth of federal and state privacy restrictions, and Dark Patterns and other types of cases raised by the FTC are all challenging and changing the advertising, privacy, and intellectual property ecosystems and raising quite complex questions and issues, many of first instance, for lawyers practicing in several different areas.

In this program, experts in these fields address and clarify the key issues today for marketing, advertising, and privacy practitioners, among others; topics will include:

• Laws and rules regarding sweepstakes, skill contests and other promotions on all the key platforms.
• Dark patterns, and the new Click-to-Cancel rule and other enforcement techniques on the FTC and NAD fronts. CARU, COPPA, and children’s advertising - new rules and enforcement including the appropriateness of Roblox, online gaming, and live streaming for children to view.
• The world of increasingly interrelated connected devices, systems, and products.
• The top technology issues for lawyers to understand and the legal ramifications thereof.
• Cause marketing, co-venturing, California AB 488, and other state regulatory variations and concerns.
• Rapidly evolving changes in AI, including algorithmic bias and other legal issues in marketing, advertising and IP.
• Best practices, risks and rewards of claims substantiation. An overview of the breath of federal, state, and international privacy laws, rules and regulations.