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Hot Topics in Advertising & Marketing Law 2013: Focus on Online Advertising & Social Media


October 23, 2013, 9-12:30 pm

New York, New Jersey & California credit: 3.5 professional practice
This live program provides transitional/non-transitional credit to all attorneys.
Illinois Credit: 3.25 general
Pennsylvania Credit: 3.0 general

Member: $245.00 Nonmember: $355.00

Download Program Agenda & Faculty. Download Registration Form
New York City Bar
42 West 44th St
New York, NY 10036

 

This annual program gives a timely update on recent developments in the laws governing advertising and marketing. With advertisers focusing more of their marketing efforts in digital media, this year’s program will focus on online advertising, including social media. The program will cover the Federal Trade Commission’s enforcement priorities related to online advertising practices, the FTC’s new guidance on the use of disclosures in online advertising, recent cases from the National Advertising Division on the use of social media for advertising purposes, and avoiding copyright, trademark, and right of publicity claims when posting content on Facebook, Twitter, Instagram, Buzzfeed, and other social media platforms.
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Program
 

 
10/23/2013 9:00 AM
Go Green. Your registration includes a free PDF download of the course book. If you do not wish to obtain the PDF who can add the hard copy version of the course book to your registration for a $25.00 fee. Registrants who select the PDF will be sent an email at 3.00 pm on the afternoon prior to the program with details on how to access the PDF. Registrants who add the hard copy will receive their course book upon arrival at the program. Fee does not apply to firm passports.

9:00 AM - 12:30 PM